Nothing moves people like moving pictures. We bring your B2B stories to life through film, whiteboard videos, animated infographics and explainers; and help you reach your audiences via targeted distribution on digital and social media channels.
Let us come up with the compelling “Why” that makes your key business proposition stand out in a crowded market. Then we’ll guide you through the whole process of conceptualizing, planning and organizing an awareness building campaign, and take it through to execution, management and optimization.
CASE STUDY DEVELOPMENT
There’s nothing like having someone else tell prospects how good you are. We are case study specialists in the B2B space, having produced hundreds of testimonials and success stories, both written and in video format, and in fact, can manage the entire case study development lifecycle – from research and interview to follow-ups and reporting.
DIGITAL & SOCIAL CONTENT
Just because it’s complex doesn’t mean it has to be boring. We help clients create effective, engaging content for each step of the B2B customer journey across digital and social channels – covering infographics, e-books, executive guides, web apps and interactive media – to effectively showcase their expert capabilities and thought leadership.
Stories are 22 times more memorable than facts. We can distill the most important elements of your message, express them in powerful visually-driven narratives, and design them for digital and social media distribution. Let us help you make the journey from being a content owner to a digital storyteller.
INTEGRATED DIGITAL COMMUNICATIONS
Research, strategy, content, PR, organic, paid, social and analytics: everything you need to unlock and harness your brand’s potential. Create digital campaigns that drive engagement and deliver returns for your business.
Make your employees an army of brand ambassadors who totally get your value proposition and help you share it through their networks. Keep them engaged by communicating regularly, recognizing good work and rewarding the right behaviors.
LEADS GENERATION & NURTURING
It’s not enough to say the right things: we want to drive your prospects to the right actions too. We’ll design and run a campaign incorporating multiple channels that will generate leads, nurture them to qualification, and track the campaign’s performance every step of the way.
Regionally developed messaging keeps us focused on the APAC agenda. We run brand and messaging workshops with regional and country client teams to make sure global messages are made real and relevant for local markets.
PARTNER & CHANNEL ENGAGEMENT
Keep your partners and channels in the loop, and give them the ability and incentive to keep selling with the right strategy. Help them stay connected on the latest news, developments and announcements through partner-centric content delivered through email, digital and social media channels.
We help you establish your social media presence, create engaging content, nurture your community, and measure your social media success. Our social media programs range from helping senior executives cement their industry leadership to driving targeted engagement to bring prospects ever closer to conversion.
A thought leadership approach to brand building can help open doors for brands new to Asia. We know how to engage B2B audiences within key vertical industry sectors in Asia, and work with our clients to plan, develop and place op-ed pieces, blogs and social media content to showcase a company’s innovation and expertise.