We wanted to let you know about an exciting change for us at Ying.

As of 4 April, we officially become part of Finn Partners, a US-based communications agency group that’s ranked as one of the top-30 global PR agencies by billings, and among the fastest growing in the world.

We’ve come a long way from our early days as a couple pounding out copy and handling conference calls in between feeds and diaper changes for our newborn son. Today, we are privileged to work with an amazing team of 37 B2B comms professionals at Ying, and with some of the most dedicated, brilliant and demanding clients in world-leading, innovation-led industries.

This acquisition marks a new beginning for everyone here at Ying. By joining the Finn Partners family, we believe we can do so much more. We’ll gain access to new capabilities. We’ll get even more opportunities to work with some of the top agency folks and clients in the world. And we’ll be at the forefront of the group’s efforts to grow into Asia, with Singapore as Finn Partners’ regional headquarters.

Finn Partners was started in 2011 by Peter Finn, together with seven managing partners. They wanted to create an agency that was amazing for clients to work with, and for employees to work for. In the last six years, Finn Partners has grown from an agency with US$25 million in fees and 160 employees, to a global business today with almost US$80 million in fees and 550 employees across 13 offices in the US, the UK, France, Germany and Israel.

Our goal remains the same: to be the most trusted B2B communications agency in Asia. We are still driven by the desire to bring B2B stories to life. And we want to do great work, and we want our people to be great people to work with. Finn Partners asked us to join their family for the very same reasons you trust us and continue to work with us.

It’s a momentous and emotional milestone for Yin Ching and myself: we’re so deeply grateful to all the people who’ve been part of our journey and made this possible. To colleagues and friends we’ve worked with; to partners who’ve stuck with us since our humble beginnings; and to clients who’ve trusted and supported us over the years: thank you for saying “yes”.

We’re here today because you took a chance. You gave us your trust.

April 4 marks a new beginning for Ying. We believe the best is yet to be.

 

Allan & Yinch

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