Training that fits.

We deliver training that fits, bringing years of practical experience to each session that deliver real insights, real tools and real results.

Our training principles

You can have it your way
There is no one size fits all. Customization is the norm for us because we know the program has to fit your needs.

Putting together the right team
Our trainers comprise our most senior team and training partners who are experts in their own fields, so that you get the right team every time.

It has to be real
Our trainers provide tried-and-tested tools and techniques so you know how it will work in practice, not just in theory. Every training session comes with practical exercises that allow you to test out what is taught with immediate feedback.

Learn from the best (and the worst)
Our case studies – both written and video examples – are chosen because they have something to teach us, both good and bad.

Industry specific lessons are the best
Every industry has its peculiarities. Find out how companies like yours have coped in similar situations through relevant video examples.

Have a training requirement? Contact us
You deserve training that fits, don’t settle for anything less

Crisis Communications Training Give senior management and communications teams an understanding of crisis communications, roles and responsibilities, and dos and don’ts. Learn from best practices and other case studies in relevant industries. This includes tabletop exercises communicating to media, customers and/or employees.
Crisis Simulation Exercises Test out crisis processes to ensure they work as planned, and identify gaps that can be fixed before an actual crisis hits. This must involve all members of the crisis team – comprising management, communications and operational personnel – to get the maximum benefit.
Media Training Our media training solutions cover three key areas: understanding the media landscape, messaging, and practical interviews tips and techniques, supported by on-camera exercises that give spokespersons the confidence to perform at their interviews.
Communications & PR Training Tailored for in-house communications professionals, this modular training gives you a head-start to communications and PR planning for your organization, whether it is strategic counsel, media relations, proactive media outreach, briefing your executives, stakeholder management or crisis communications.
Presentation Training Presentations are a necessary part of every senior executive’s job, but are difficult to do well. Our presentation training looks at how each executive can become a better and more convincing public speaker by leveraging his/her individual strengths.

Our Trainers

Yin Ching Yeap
Yin Ching Yeap

Managing Director, Ying Communications
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Allan Tan
Allan Tan

Managing Director, Ying Communications
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Naeema Ismail
Naeema Ismail

General Manager, Ying PR
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Our Training Partners

Asha Popatlal
Asha Popatlal

Director, asha.pop communications
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Eileen Yu
Eileen Yu

Business Blogger & Moderator
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Recent training sessions

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