15 lessons from running a B2B agency

15 lessons from 15 years of running a B2B agency

It was May 2001. Two people – an in-house PR professional and an aircraft engineer turned marketer – decided to embark on an experiment: to start […]
SEO B2B content like Kim

SEO your B2B content like Kim Kardashian

Kim Kardashian’s PAPER Magazine cover broke the Internet with a whopping 6.6 million direct page views one day after the story was published, and this doesn’t even […]

5 concerns Singapore SMEs have about Social Media

On August 24, I was privileged to be part of a panel discussion on Social Media at the recently concluded 15th Infocomm Commerce Conference, organized by […]