Siemens is a global powerhouse in electronics and electrical engineering, operating in the industry, energy and healthcare sectors. The Singapore outfit offers a wide range of solutions and services, in which its Energy, Healthcare, Industry, and Infrastructure & Cities Sectors occupy leading positions.
We began our retainer relationship with Siemens Singapore at the end of October 2012. Since then, our focus has been on consistent visibility for the company’s four key business units, and effective positioning of Siemens as a thought leader in sustainable urban development.
Through planned proactive media outreach to general business, industry and vertical media, we consistently help Siemens achieve five to seven pieces of coverage each month within Singapore alone.
Ying Communications has been an excellent extension of the Siemens communications team in Singapore. The team has diligently dug deep into Siemens’ wide spectrum of business to understand, find and develop content that will appeal to the media and our target audience. In the last two years of working with them, they have done a fantastic job in profiling Siemens as a technology leader and extending our media reach.”
Sharon Teo, PR Director, Siemens Pte Ltd