5 concerns Singapore SMEs have about Social Media

On August 24, I was privileged to be part of a panel discussion on Social Media at the recently concluded 15th Infocomm Commerce Conference, organized by […]

The Asian media landscape Part 5 – Vietnam

Vietnam – Rising star? This is the final installment in our five-part blog on the Asian media landscape. Vietnam has come up a lot in our […]

The Asian media landscape Part 4 – Japan

Japan – A study in contrasts In many of the companies we work with, Japan is treated as standalone country when it comes to marketing campaigns […]

The Asian media landscape Part 3 – India

India – Just getting started From Singapore to China to . . . India. India has been called the largest democracy in the world. The second […]

The Asian media landscape Part 2 – China

China – Coming to grips with the Middle Kingdom Last week we talked about Singapore, probably the smallest country in Asia. Now for a bit of […]

The Asian media landscape Part 1 – Singapore

In my last blog, I talked about how vast and complex Asia can be when it comes to B2B media relations, and yet how important it […]

What I learnt about B2B content creation from ‘Portal’

I hate to admit it, but I’m considered the resident ‘Portal’ game geek at Ying. My table is adorned with Portal paper replicas that I made […]

5 (common sense) tips for B2B media relations in Asia

My last blog was all about the sound of music in the office. And I am much more comfortable writing about things like that than about […]

Why you can’t do an Expendables 2 with your edm campaigns

The upcoming Expendables 2 movie throws in every action hero from the last 20 years and crams it into 100 minutes of awesomeness. Stallone, Van Damme, […]